Director, Corporate Innovation
Barrett Morton is a director in the Corporate Innovation Group at Shaw Industries, where he is focused on commercializing new technologies that span multiple business units and market segments. Morton joined Shaw in 1987 and spent his first 17 years in the company’s Tech Development Group, which handled carpet tile backing development, sustainability systems, new product reliability and product installation methods. He has had roles in marketing and product development where he led groups that put new product collections in the market, developed custom products for specific end use customers, developed new carpet fiber systems, flooring installation systems and managed the field installation service function. He was part of the initial team that managed Shaw’s entry into commercial resilient flooring, working with global partners bringing new technologies and systems into the company. Morton is a graduate of the Georgia Institute of Technology (Georgia Tech) with a bachelor’s degree in management.